Phil Smeeton's Tech Thinking Blog

Like many people in the tech community, I consider myself a content creator, I produce content regularly including some premium content. One of the important philosophies of the web is that the quality of the content should be increasing e.g. things are continually improving. To help with this improvement I think some richer analytics will help content creators greatly.   As a content creator there are certain questions that I have to answer (some how). The main question is: What is happening to my content? How many devices, location, access frequency, stickiness, copying, sharing etc I think you get the idea, How do we accomplish this?   My thoughts are that a new sdk and ide should be created for content creation, this facilitates the embedding of meta data into a new type of media file, a self-reporting media file. By self-reporting I mean that when the file is viewed or opened the file itself understands enough about the event to report to an analytics cloud application. S...

When users turn up at a new web site they often like to believe they will be represented using all the values and philosophies that apply to them in other communities and worlds. I think that there ought to be a complex and long term trust building rating system inside Twitter where users gradually and consistently grow their reputation and trust levels by posting content that is valued according to the twitter community. I think it is important that the trust relates to the twitter community, users ought to be able to give and receive credit to other users easily as well as analyse the past history of a user’s reputation. As the user adds posts, they are creating a history of credibility inside the site, this can be reflected by some type of scoring system for others to see.  I think more work ought to be done in this area creating a richer functionality and experience.